Kid Biz – Out to Lunch – It’s New Orleans
According to government statistics, about 30 million Americans are under 5 years old. That’s a big market. But even in today’s generation of accelerated development, it takes a while before kids want to buy stuff. But little kids sure like to do stuff.
Peter’s guests on Out to Lunch have businesses whose clients are little kids who like to do stuff. Stuff like big kids do. Or even adults.
Bella Brown Bedortha’s business is called Kidding Around Yoga. As the name suggests, it’s yoga for kids. Starting as young as 4.
Marla McAlister Miller drives what looks like a school bus. But it’s actually a mobile gymnastics studio called Tumblebus.
Both Tumblebus and Kidding Around Yoga are recent businesses that are spreading across the country like Taco Bell.
The toddler market is a hugely expanding demographic. Both Bella and Marla’s businesses are bursting at the seams and ready for expansion.