It’s impossible to imagine having a business these days that isn’t plugged into the internet. Even if you’re a brick-and-mortar business – like a plumber, a lawyer, or you have a retail store – the first thing a new client does before they do business with you is check you out online.
You know that’s true because you do it yourself. We all do. And if the person we’re checking out has an unimpressive website, or their Instagram or Facebook page hasn’t been updated in a while, it can cloud our opinion of their professional abilities.
So, if you’re a business owner who is already taking time away from your primary business to keep on top of your online presence, now you’ve also got another problem. Getting hacked.
That might seem like a remote possibility. Well, it’s actually not. Something like 30,000 websites are hacked every day. Worldwide, 64% of companies have experienced some form of cyber-attack. For a lot of businesses, this is all too much distraction to deal with. And that’s when they call in a company like BIOS Technologies.
BIOS Technologies has been around since 2002. They’re an IT company who take pains to be something other than your typical collection of wonky nerds with questionable personal hygiene. Their tech support employees are specifically hired because they also have people skills. The co-founder of BIOS Technologies is Kevin Launey.
As a result of changes in our work life that started with the Covid pandemic, and changes that come with an aging population, we’re seeing changes in our families. As more of us spend more time working from home, a growing number of people are taking on the role of caregiver to a family member. That might be a parent, a grandparent, or a child with particular challenges.
There are a large and growing number of these unpaid caregivers in the United States. A startup company called Memoryz lets these caregivers find each other through an app, and provide each other with both practical and emotional support. The founder and CEO of Memoryz is Rishawn Dindial.
I’m Not a Doctor, But…
Way back in 1984, an actor on a soap opera called General Hospital made a commercial for Vick’s Formula 44 cough syrup, and coined the immortal line, “I’m not a doctor, but I play one on TV.”
These days, a lot of us are forced to become familiar with subjects we know little or nothing about. You might not be an IT expert, and you might not be a nurse, but if you have a business with an online presence, or you have a family member who needs care, you find yourself simply having to rise to the occasion.
Keeping a business healthy and keeping family members healthy might not have many similarities, but what they do have in common is, they’re problems with solutions. Kevin’s company is designed to provide solutions for business owners, and Rishawn’s company is designed to provide solutions for family caregivers.
Out to Lunch is recorded live over lunch at NOLA Pizza in the NOLA Brewing Taproom. Photos by Jill Lafleur.